Bridging Novelty and Consistency
Stellantis, formerly known as Groupe PSA, or PSA Peugeot Citroën, is a French multinational automotive manufacturing company which produced automobiles and motorcycles under the Peugeot, Citroën, DS, Opel and Vauxhall brands.
While working at Groupe PSA in Shanghai, I embarked on a research-oriented design project titled “UX of EV in V2X environment with the enhancement of AI”. The primary objective of this project was to seamlessly integrate Vehicle-to-Everything(V2X) functionalities into the existing design system, with a forward-looking vision of envisioning the Electric Autonomous Driving landscapes in China for the upcoming 3-5 years.
I was fully responsible for this project, and my role as a UIUX designer tackled on the conduction of semi-structured workshops with target users, data analysis, user flow/interaction design, features UI design and design system enhancement, motion and interactive prototype creation.